We are rejuvenating the city, one free coffee at a time (25,000 to be exact).
During Random Acts of Kindness week (13th-17th of February), we are giving away 25,000 free coffee cards in the Melbourne CBD. Home of the World Barista Champion, Anthony Douglas, we want to give back to the city that has supported us from the start.
We will appear at iconic locations around the CBD randomly throughout the week. So keep an eye on Axil's social media for daily clues on where the Axil team will be handing out the free coffee cards!
"We want to give back to the city that has helped us get where we are today, and without the support of our customers and the wider coffee community, we wouldn't be the Axil we are today. So we are excited to give back to the community and treat them to a free cup of coffee." - Axil Coffee Director, David Makin.
We have partnered with 100% Australian-owned dairy company Riverina Fresh and plant-based coffee cup company I Am Not Paper, to help recharge Melbourne's CBD and make this activation possible.
Lucky receivers of the card can enjoy a coffee on the house at any Axil store or pass it on to a family member, friend or colleague to make their day. So keep an eye out on their socials to find daily clues on how to score a free coffee.
Daily clues for the chance to score a free coffee can be found here @axilcoffeeroasters